What Makes a Video Go Viral

In this day and age of digital media, there are a wide range of media that you can use to promote your business. But, none of them can match the power of video. This is because media combines the best of both, the aural and the visual.

Things You Should Avoid in Your Explainer Videos

If you are not convinced that you need videos to promote your video, consider this statistic; 90% buyers look for videos about a product and make their decision to buy based on them...

Your Video is Going Nowhere Without Quality Audio

Audio is something that no one notices unless it is really good or really bad. If it is really good, kudos. If it isn't, people will not be able to get past it. Everybody can tell if the audio is bad and they will make it a point to point it out to you.

How to Perfect the Call to Action in a Video

It (CTA) should invoke an immediate response from the target audience and leave an impression that they should check it out later.

Five Disastrous Campaign Fails and What you Can Learn From Them

Not everything that seems funny will turn out to be funny when put to screen.

How to Make a Killer Explainer Video

Explainer videos can have an important role in promoting products or services. These are often the first videos that a company creates to bring attention to their product. Basically, these videos explain an idea.

Flash is Losing Prominence and Major Browsers are Moving Away, Should You Panic?

Flash will not truly die unless something that can outperform it and has none of the security drawbacks comes out soon...

What You Can Learn From the Most Successful Video Campaigns

It is good to know beforehand what your customer may want, what kind of ideas, thoughts and queries they may have about your product and use them to create your clips.

Add Value to Your Content Through Video

Sometimes going viral is less important than the video reaching the right people.

Video and Social Media

From bringing people together and finding lost friends, to connecting businesses and customers so that they can interact with each other, social media has found an indomitable place in every business and person's life.

Melty Cone Video Marketing Blog