Top 5 Videos Every Business Could Use

Top 5 Videos Every Business Could Use

Videos are the most preferred way of content consumption nowadays. People spent an average of 1.5 hours watching online videos in 2018. In 2022, the average has risen to 2.5 hours per day

What Data Analytics Can Tell You About Your Customers

What Data Analytics Can Tell You About Your Customers

No matter what industry your business is in or what kind of products you sell, you need to know your customers. This is a universal fact across all sectors. If you don’t understand your clientele, you can’t effectively market to them, and if you can’t effectively market to them, your business has a limited lifespan…

Differences Between Inbound and Outbound Video Marketing

Differences Between Inbound and Outbound Video Marketing

The aim of marketing is to find customers. However, if you have your own business and have been working on your marketing strategy for a while, you must know that it can be complex…

Importance of Social Listening in Video Marketing

Importance of Social Listening in Video Marketing

If you haven’t implemented a social listening strategy, you might be missing out on valuable data that can help build your business. In the past few years, social listening value has significantly increased. With the right social media listening tools, you will be able to understand exactly what your current and potential customers think of your brand…

Mastering The Art Of Doing Expert Interview Videos For Video Marketing

Mastering The Art Of Doing Expert Interview Videos For Video Marketing

Any e-commerce business advertising online relies on its content to attract new visitors to its website, blog, or online store. The business can employ various types of content suitable for their different platforms….

Reasons to Test Your Marketing Video Before Putting it Out There

Reasons to Test Your Marketing Video Before Putting it Out There

Before you publish your marketing videos, it’s always a wise idea to test them for effectiveness. Testing helps your make smarter decisions and tells you how you can boost conversion rates. Find that interesting or odd? Well, let’s dig a little deeper.