Video Marketing Statistics for 2023
Social Media Video Marketing - Dos and Dont's
Creating Great Customer Testimonial Videos
Sometimes creating an excellent product or service is not enough to ensure that your brand attracts the attention of your target audience. Marketing also plays an important role in the growth and success of all businesses. And in many cases, companies resort to multiple marketing tactics to draw in more clients….
The Importance of Subtitles in Marketing Videos
With the proliferation of the internet and mobile devices, videos have become one of the most effective marketing tools in today's world. Videos can retain the attention of viewers for longer periods, are engaging, and can be used to tap into a wider audience base. Marketing videos can be product videos, demo videos, explainer videos, or even customer testimonials….
Examples Why Branding is So Important in Video Content
The presence of video marketing continues to rise in an age that sees such large digital media consumption. In efforts to capture the market, US video advertising spending has reached over $67 billion. This number is expected to increase by about 15 percent in 2023, with numbers soaring even higher on a global scale….
5 Proven Ways to Create Engaging Video Content
Engagement is the holy grail of video marketing. Without it, no matter how often your videos get viewed, they will only translate to low conversions. Engagement is a metric that defines how committed your audience is to your content. It is measured by the actions your audience takes as they consume your content….
Color Psychology: How it Impacts Video Marketing
In today’s competitive world, every organization needs to have a video marketing strategy to help them engage with clients better. A well-planned video marketing strategy can ensure success. When you are using video marketing, an element that you need to consider is the use of color….
How a Video Marketing Strategy Can Promote Your Apps
With the proliferation of the internet and smartphones, the face of e-commerce has changed a lot in recent years. Companies that were previously trying to attract the attention of the new tech-savvy generation with mobile websites are now turning to mobile apps due to their ease of operation and numerous functionalities…
