Videos are the most preferred way of content consumption nowadays. People spent an average of 1.5 hours watching online videos in 2018. In 2022, the average has risen to 2.5 hours per day…
What Data Analytics Can Tell You About Your Customers
No matter what industry your business is in or what kind of products you sell, you need to know your customers. This is a universal fact across all sectors. If you don’t understand your clientele, you can’t effectively market to them, and if you can’t effectively market to them, your business has a limited lifespan…
Differences Between Inbound and Outbound Video Marketing
Importance of Social Listening in Video Marketing
If you haven’t implemented a social listening strategy, you might be missing out on valuable data that can help build your business. In the past few years, social listening value has significantly increased. With the right social media listening tools, you will be able to understand exactly what your current and potential customers think of your brand…
Build Your Business in a Stable Way with Growth Management Strategies
Contrary to popular opinion, business growth isn’t always a good thing. In fact, it can be a bit of a double-edged sword, especially when it happens too soon. According to Crowdspring, a massive 74 percent of startups fail due to scaling too quickly….
Mastering The Art Of Doing Expert Interview Videos For Video Marketing
Explainer Video Mistakes That Can Jeopardize Your Video Marketing Strategy
Video marketing is probably a significant part of any marketing plan. According to a report, online ad spending worldwide was more than $61B in 2021. This is how important videos, especially explainer videos, are for businesses.
A Starter Guide to Creating and Marketing a Sustainable Business
How External Marketing Professionals Can Help You Reach Your Sales Goals
As a business owner, you likely have a specific sales goal in mind for each of your products. Your marketing strategy is the key to reaching that goal. If your current advertising strategy is failing to reach a large enough audience, it may be time to supplement your team with creative marketing professionals outside the company….