No matter whether you want to work for a video agency or start your own video production start-up, you will need to first acquire the skills required to provide video services professionally. You will need to know basic photography/cinematography, editing and direction in the least…

If you are a video production company in NYC, you need to know the ins and outs of cinematography, video editing, sound recording, and so on. Educating yourself about the tips and tricks that go into video production will help you stand apart as a unique name…

By going through the statistics of social media, one thing is clear – video marketing is gaining significant importance on every platform. On YouTube alone, people watch over 1 billion hours worth of content every day….

In the world of video production, there will be a time when you have to consider location scouting or finding locations to shoot at. When the budget is tight, especially for corporate, and YouTube videos, the place you decide to film can make a significant difference…

Back in the day, when the older generation witnessed the first colour printed ad, they were ecstatic. Brands that could afford to advertise in colour found their sales shooting through the roof. It wasn’t as much about the product they were selling, as much as it was the way they sold it…

Codec is quite a difficult term for many people to grasp. In this article, we’re going to take a look at everything you need to know about codec…

Just like any other video editing project, editing in 4K comes with its own set of decisions. You’ll need to ask yourself many questions which come with video production such as what type of footage you’ll be editing, how complex will your projects be, what will your output formats be and so on…

Video editing is one of those things where it’s easy to get into a routine and form habits. While some of them may be good habits, there’s an equally high chance of forming bad habits which won’t do you any good in the field of video production. Let’s take a look at some of the most common bad habits out there which you may or may not be making…

If you are a struggling actor, looking to make it big, you could try getting cast in commercials. Many famous actors have climbed up the rungs to reach the film industry from featuring in advertorials. These advertorials have gotten them noticed by Hollywood casting directors and the rest is history…

Motion graphics basically refer to digital footage or animations which look like they are moving, even though they actually are not. They are a great way to catch audience attention, as are videos. But unlike videos, these are much simpler to create and do not require you to spend on expensive equipment. Similar to infographics, motion graphics are highly effective in conveying complex information….