How To Make Your Videos More Accessible And User-Friendly?

How To Make Your Videos More Accessible And User-Friendly?

Research shows that videos are essential in creating an impact on consumers. Consumers say that they are able to retain 95% of a message when delivered as a video. More than 70% of consumers say that they become aware of new brands through YouTube. Most video consumers view videos as a mode of relaxation….

Tips To Prevent Audience From Skipping Your Video Ads

Tips To Prevent Audience From Skipping Your Video Ads

Five, four, three, two, one. Skip Ad! It’s 2021, and consumers are watching more video content than ever before. If you aren’t gripping them in the first few seconds of your video ad, you have lost them for good…

7 Signs Your Business Needs to Hire a Video Agency

7 Signs Your Business Needs to Hire a Video Agency

Are you finding it tough to tackle all the ‘to-do’ jobs on your list? Are you feeling dejected because the sales figures are dropping despite your marketing strategies? Do your competitor’s videos always look better than yours? Are your videos failing to say what you want to express? Give it a thought…

Are You Making Video Content That People Actually Want To Watch?

Are You Making Video Content That People Actually Want To Watch?

What was once an afterthought for brands in their marketing strategy has quickly become the major player in attracting new customers. Videos are taking over and here’s why….

Reasons Why Video Marketing Is Essential During COVID-19

Reasons Why Video Marketing Is Essential During COVID-19

In the midst of the coronavirus pandemic, we are online more than ever. With Covid-19 restrictions in place, stay-at-home measures and work from home becoming the ‘new normal’, the whole world is turning to the Internet. Be it for entertainment, shopping, or taking a Zumba class online, consumer behavior is undergoing drastic changes in light of Covid-19. Let's look at a few statistics to corroborate this change….

2021 Video Marketing Trends To Leverage For Instant Success

2021 Video Marketing Trends To Leverage For Instant Success

Video content has seen a rise in its consumption since its inception in the last century. It has been the go-to marketing ploy for many brands and has worked tremendously for people and brands that have invested in video at some point or the other…

Things To Consider When Creating A Video Ad For Children

Things To Consider When Creating A Video Ad For Children

Advertising for children can be tricky as they are very perceptive and not the easiest to please. They notice things and have shorter attention spans than their adult counterparts….

Your Guide To Using Zoom For Video Marketing

Your Guide To Using Zoom For Video Marketing

Video marketing is an ever-evolving concept that takes new forms with the emergence of new mediums. The goal is the same as always, make people watch your videos and influence them to do a certain action. But with the widespread popularity of Zoom, do you need to change your Video Marketing Strategy?…

How To Optimize Video Advertising For Your Brand in 2021

How To Optimize Video Advertising For Your Brand in 2021

In the era of social media, a video has become the fastest way to reach a lot of people. The audiovisual aspect of marketing and outreach has been a mainstay since the 80s but social media has seen a triumphant return of the platform. With everyone having access to smartphones with great cameras there have never been more videos produced than today….

Tips to Follow If You Want Your 2021 Video Content to Sell

Tips to Follow If You Want Your 2021 Video Content to Sell

Videos have emerged as the dominant way people engage with content today. Text-based content has greatly been replaced by videos, and marketing companies have already noticed this….